FRESH THINKING FROM THE FRONTLINE

At The App Business we’re hugely excited about the opportunity to innovate and create new value with mobile Business Intelligence. Today, we think we’re just scratching the surface of what will be pos...

Daniel Joseph
By Daniel Joseph under Insights 23 October 2013

Join The App Business (TAB) in central London on the 23rd of October for breakfast and a lively session on the Role of Mobile Technology in Business Intelligence with guest speaker from Unilever, Ales...

Daniel Joseph
By Daniel Joseph under News 25 September 2013

Apple first introduced its new mobile operating system iOS 7 to the world back in June, which adopted a bold new look and feel compared to previous versions. The skeuomorphic textures and ornamentatio...

Emily Maginess
By Emily Maginess under Design 16 September 2013

iOS 7 brings with it some of the most exciting changes since the App Store first made its debut five years ago. Not only has the design completely changed, but it also offers some brand new functional...

Jon Hocking
By Jon Hocking under Engineering, Insights 16 September 2013

Just three years after launch, The App Business has been rated the UK’s best digital agency with under 50 staff.The elite category of The Drum’s 2013 Digital Census is based on separate polls for peer...

Daniel Joseph
By Daniel Joseph under #TABLife, News 13 September 2013

Apple’s expected announcement of a low-cost iPhone will only strengthen the brand. When Steve Jobs passed away a lot people were asking, “Is Apple now toast?” Why? Well, Steve was the world’s toughest...

Daniel Joseph
By Daniel Joseph under Insights 10 September 2013

I’ll never forget the sight of a smartly dressed man having an intense argument with himself in the middle of a crowded street.Instinctively, I crossed the road to watch him from a safer distance, whe...

Emily Maginess
By Emily Maginess under Insights 22 August 2013

The App Business co-founders, Daniel Joseph and Rob Evans achieved seventh place in The Drum Mobile Top 50 today.As one of the only app development and software companies to feature in the top 50, alo...

Daniel Joseph
By Daniel Joseph under News 16 August 2013

On the 1st of August, News UK and The App Business (TAB) launched the Sun+ Goals app, the new home of football and the first place to see every Barclay’s Premier League goal from every game on your sm...

Daniel Joseph
By Daniel Joseph under News 05 August 2013

When an app’s design is novel or unexpected, the process for testing whether it can be used without introduction becomes critical. Fortunately an often overlooked discipline can help. By simply observ...

Emily Maginess
By Emily Maginess under Agile, Engineering 18 July 2013

Samsung made its latest play in the mobile device market at the Samsung Galaxy & ATIV Premiere, in London last week, and The App Business was on hand to get a first look. It unveiled a host of new...

Will Thomas
By Will Thomas under Insights 25 June 2013

TV production company ALL3MEDIA, behind blockbuster shows such as Midsomer Murders, Shameless and Peep Show, has worked with The App Business (TAB) to develop a ground-breaking, integrated, video-on-d...

Daniel Joseph
By Daniel Joseph under News 20 June 2013

With the SMMT International Automotive Summit commencing in London this week, auto and technology are top of mind. The App Business has been looking at the possibilities for 3rd party app developers t...

By The App Business under Insights 14 June 2013

“For a company that was never gone, Apple sure is back.”So tweeted technology entrepreneur Aaron Levie. Spoiler alert: yesterday, at WWDC, Apple won back the majority of our hearts at The App Business...

Daniel Joseph
By Daniel Joseph under Insights 11 June 2013

The team at The App Business sees apps as ‘products’ that earn real loyalty – not just gimmicks for short term novelty.Increasingly, we also see our clients’ business in the form of software products,...

Daniel Joseph
By Daniel Joseph under Insights, Agile 06 June 2013