FRESH THINKING FROM THE FRONTLINE

At our recent Breakfast of Champions event, I manned one of our topic hubs, which looked at the value of lean experimentation in helping product teams learn fast, and fail forward.

By The App Business under Insights, Agile 25 February 2016

As mobile continues to transform the world, fundamentally altering what customers expect and how businesses operate, many established retail businesses and approaches are in a state of flux.

George Proudfoot
By George Proudfoot under Insights 25 February 2016

## TABTipsIn an effort to share cool things we've learned at TAB, welcome to the first in what we hope will be many of #TABTips!This will be a series where we share cool things we've learnt on project...

Ken Boucher
By Ken Boucher under Engineering 23 February 2016

A prototype is an early iteration of a solution that can take multiple forms and that is used to test concepts and gather learnings. In this post, I will be covering how we use prototypes at TAB.

By The App Business under Design 04 February 2016

In this post, we are going to unpack our process for designing meaningful software products at The App Business. And if at any point it looks or sounds familiar, then it is probably because you are doing it right.

Iain McConchie
By Iain McConchie under Design 28 January 2016

It is a fact of life for many in the travel industry that to sell their services they have to go through intermediaries to reach their customers at scale. Probably the best example of this is in the airline industry.

Jean-Francois Hector
By Jean-Francois Hector under Insights 26 January 2016

In August last year, our post ‘The App is Dead’ sparked a healthy debate within the team here at TAB HQ, online, and with our clients. Central to this discussion were three big statements...

Brett Thornton
By Brett Thornton under Insights 14 January 2016

It’s the start of a new year, and for most of us that means it’s time for some resolutions. Here at TAB, we’re taking January to help our clients think about what their mobile strategy will look like for 2016.

Hamish Vallabh
By Hamish Vallabh under Insights 14 January 2016

So here we are: 2016. How on earth did that happen? Much like the pace of our industry, time (and progress) moves super fast here at The App Business.

By The App Business under News 07 January 2016

At The App Business, we can’t solve the New Year blues, but we wanted to make sure our clients' January gets started the right way - with inspiration and innovative thinking for their mobile strategies in 2016.

By The App Business under News, #TABLife 07 January 2016

We are fast approaching the shortest day of the year, so whilst the weather is bleak outside, why not stay in with a good book? To help you along, we asked 20 TABbers recommend a great read.

By The App Business under #TABLife 17 December 2015

For a long time Waterfall was the only game in town in the world of software development. But times have changed and the flaws of Waterfall are becoming more apparent every day.

By The App Business under Agile 16 December 2015

Seasoned Objective-C developers have numerous tips and tricks that they use to aid the debugging process. However, some of these don’t seem as fruitful or are simply not available in Swift.

By The App Business under Engineering 14 December 2015

Apple Pay has been taking the UK by storm and grabbing headlines. Unsurprisingly, we get lots of questions about what it means, its impact, and how to use it.

Brett Thornton
By Brett Thornton under Insights 03 December 2015

With new technology constantly appearing, it can be easy to get caught up trying to implement everything you can. However, sending endless push notifications isn't enough to get results from your customers.

Jean-Francois Hector
By Jean-Francois Hector under Insights 03 December 2015