On the 1st of August, News UK and The App Business (TAB) launched the Sun+ Goals app, the new home of football and the first place to see every Barclay’s Premier League goal from every game on your smartphone or tablet. The best-in-class sports app lets fans see all the latest goals and highlights, up-to-the-minute breaking football news, live scores, fixtures, analysis and more.
“When it came to developing Sun+ Goals, we didn’t just want to create a second screen experience, we wanted the app to be the UK’s first screen for Premier League action, with the best video-led content, served up on the right devices in an emotionally engaging way that keeps fans and advertisers coming back, time and time again.” - Rob Evans, Founder, The App Business
Developing Sun+ Goals
The App Business worked closely with News UK to develop and launch the sports app on iOS and Android in a short four months, just ahead of the Premier League kick off. One of the key challenges with the development of Sun+ Goals was the complex integration required to manage several different types of data from several different sources. This included news from The Sun CMS, video content from its video hosting platform and blog posts from its blogging platform. The App Business developers had to work fast to build a custom feed engine that could pull all the data in, process it and send it out in a format usable by the app. This added layer of technology proved critical to the success of the app.
The Sun+ Goals app
Sun+ Goals is the first place to catch all the latest news from the league with video replays, commentary and analysis fed through to fans’ smartphones or tablets as the action happens. Full fixtures and league tables for the season are available through the app and fans can access a live match feed with events, commentary, news and video clips. The app also offers push notifications that fans can set up for their chosen team and get instant alerts when a goal is scored, a red card is waved or the half time and full time score is in.
The future of sports app development
Sun+ Goals is the leading sports app on the market in this category, but as we see it, this is only the tip of the iceberg when it comes to sports app development. Together with News UK, The App Business is already looking ahead and working on some exciting new ideas for the next phase of the app. Our vision centres on the idea of football fans feeling like they’re pitch-side and in the thick of the action via mobile. We want to bring every nail biting moment, every passionate reaction, every gesture and heart-breaking frustration of live sport to life through apps. And with mobile technology advancing at an unprecedented rate, the scope for this type of app development is massive – we’re very excited about what is still to come in this space.
If you’re interested in hearing more about the next generation of sports app development, drop us a line here.